Moss Celebrates Groundbreaking of The Related Group’s $80 Million Icon Central

January 26, 2018 / Press Release, South Florida
Icon Central Ground Breaking

FORT LAUDERDALE – On Jan. 10, Moss celebrated the groundbreaking of the $80 million Icon Central mixed-used development in downtown St. Petersburg. The upscale multifamily high-rise is being developed by Miami-based The Related Group and will include 368 residential units as well a total renovation of the 1926 Union Trust Bank building.

The 15-story luxury apartment complex – located at 801 Central Avenue— is being built in a contemporary federal architecture style, and will wrap around the historic bank building which will be transformed into 15,000 square feet of retail space. Completion is slated for mid 2019, with units ranging from 542 to 1,470 square feet. The tower will also include 19,000 square feet of street-level retail.

“We are excited to take on this project, that will help continue to transform the St. Petersburg skyline for years to come,” said Moss Senior Vice President John Bowden. “It is a multi-faceted offering, that brings together St. Petersburg’s historical architecture and modern amenities.

Icon Central’s groundbreaking marks the latest milestone in The Related Group’s ongoing Central Florida expansion.

“From the unique mix of classic and modern design, to the resort-style amenities and even the seamless integration of the historic Union Trust building, every aspect of Icon Central is tailored to complement the city’s unique vibe,” said Jessica Suarez, vice president of development for Related. “There is an incredible energy throughout St. Pete, and we couldn’t be prouder to play a role in the city’s growth.”

About Moss
Moss ( is a national privately held construction firm providing innovative solutions resulting in award-winning projects. With regional offices across the United States, Moss focuses on construction management at-risk, design-build and public-private partnerships. The company’s diverse portfolio encompasses a wide range of sectors, including luxury high-rise residential, landmark mixed-use developments, hospitality, primary and higher education, justice and solar energy. Moss prides itself on a strong entrepreneurial culture that honors safety, quality, client engagement and employee development. Its employees consistently rank Moss as one of the best places to work.

Established in 1979, The Related Group is Florida’s leading developer of sophisticated metropolitan living and one of the country’s largest real estate conglomerates. Since its inception, the privately held company has built, rehabilitated and managed more than 90,000 condominium, rental and commercial units. The firm is one of the largest Hispanic-owned businesses in the United States with a development portfolio of projects in excess of $15 billion.
The Related Group has earned international status for its visionary designs and development of luxury condominiums, market-rate rentals, mixed-use centers and affordable properties – often in emerging neighborhoods that impact the lives of all demographics. The Related Group has redefined the new cycle of real estate by diversifying both its products and buyers, expanding internationally with projects in Mexico, Argentina, India and Brazil, while sponsoring public art installations that enhance cities’ global culture and streetscapes.
TIME Magazine named Founder, Chairman and CEO of The Related Group, Jorge Pérez, one of top 25 most influential Hispanics in the United States, and he’s made the cover of Forbes twice. Currently, The Related Group has over 70 projects in varying phases of development, led by Chief Operating Officer, Matt Allen, and five division presidents, including Carlos Rosso, President of Related Condominium; Steve Patterson, President of Related Development; Albert Milo, President of Related Urban Development; and Larry Lennon, President of TRG Management.

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